Press Room

Santa Clara, California, March 25th, 2002 – Advanced Semiconductor Engineering, Inc. (NYSE: ASX), one of the world’s largest semiconductor packaging and testing companies, today announced that it has been named “Assembly Supplier of the Year 2001” by Genesis Microchip Inc (NASDAQ: GNSS).

Genesis Microchip, a world leader in the development of display technologies, awarded ASE’s Kaohsiung facility several accolades that included outstanding international customer service, local sales support, factory production control and technical support.

“Genesis Microchip’s cost-effective integrated circuits and software solutions enable the convergence of Internet information and video. To deliver such quality requires the support of exceptional semiconductor manufacturing processes, ” said Mohammad Tafazzoli, Vice President of Operations at Genesis Microchip. “In the packaging arena, ASE has met our stringent manufacturing requirements and delivered quality service on a professional level. We are certainly pleased with our relationship with ASE.”

“ASE recognizes that the key to customer satisfaction is to take a step beyond providing advanced technologies and products; and pay attention to individual customer needs as well as developing systems to facilitate information exchange, ” said Dr. Tien Wu, President of ASE Americas and Europe. “ASE is honored to receive this award, which is another testament of successful working relationships with leading-edge customers like we have with Genesis.”

About Genesis Microchip
Genesis Microchip is a leading supplier of cost-effective integrated circuits and software solutions, which are at the core of all display systems. Flat-panel displays, digital televisions, and consumer video products all benefit from Genesis technology which connects and formats any kind of source content to be displayed with the highest image quality on any type of display. All leading brand-name monitor vendors use “Genesis Display Perfection” components. Founded in 1987, Genesis has offices in San Jose and Sunnyvale, California; Toronto, Canada; Bangalore, India; Taipei, Taiwan; Seoul, Korea; and Shenzhen, China. Further information is available at http://www.genesis-microchip.com.

Editor’s note:
– Genesis is a registered trademark of Genesis Microchip Inc.
– Genesis Display Perfection is a trademark of Genesis Microchip Inc.